Butler + Duke

Butler + Duke wanted to capture the progress on their Cottage Farm development.

Launch Project
Scroll for more
Imagery, Video
1 Week
2024

Butler + Duke is a boutique developer renowned for its commitment to craftsmanship and traditional construction methods. With a focus on creating timeless spaces that blend modern functionality with classic design principles, Butler + Duke sought to elevate its online presence to resonate with its discerning clientele and showcase its exceptional portfolio of projects.

55

Day Turnaround

55

Video Formats

55

% Engagement Increase

No items found.

Challenges:

  1. Communicating Craftsmanship: Conveying the essence of craftsmanship and traditional construction techniques in a digital format presented a challenge, as these qualities are often best appreciated in person.
  2. Engaging Social Media Content: Crafting content suitable for various social media platforms while maintaining consistency and relevance to Butler + Duke's brand identity required careful planning and execution.
  3. Reaching Target Audience: Identifying and engaging Butler + Duke's target audience, which includes individuals interested in high-quality craftsmanship and timeless design, posed a challenge in a crowded digital landscape.

Solution:

  1. Visual Storytelling: Hook Digital collaborated closely with Butler + Duke to capture the essence of their craftsmanship through visually compelling images and videos. By highlighting intricate details, traditional techniques, and the dedication of Butler + Duke's craftsmen, the content aimed to evoke an appreciation for the artistry behind each project.
  2. Tailored Content for Social Media: Recognising the diverse nature of social media platforms, Hook Digital curated content tailored for each channel, ensuring maximum impact and engagement. From Instagram's visually-driven platform to LinkedIn's professional audience, the content strategy catered to the unique preferences of each audience segment.

Related work

View all

Hayfield Homes

Hayfield Homes

Hayfield Homes

Minoli Tiles

Minoli Tiles

Minoli Tiles

Oxford Spires

Oxford Spires

Oxford Spires

Old Abbey House

Old Abbey House

Old Abbey House

0
1
2
3
4
5
6
7
8
9
0
0
1
2
3
4
5
6
7
8
9
0
0
1
2
3
4
5
6
7
8
9
0
%